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Personal influence : the part played by people in the flow of mass communications
Classification code | 301.154/K A T |
Author | Elihu Katz Paul Lazarsfeld |
Title | Personal influence : the part played by people in the flow of mass communications |
Imprint | New York: The Free Press, 1964 |
Edition | No. Ed |
Physical Description | 400ص |
Copies | 1 |
Topics | |
المستخلص | |
Other Names | |
Classification | العلوم الاجتماعية |
Serial Number | 22592 |
ISBN |
كتب ذات علاقة
- Communication theories : origins, methods, and uses in the mass media
- Mass Media Research : an Introduction
- Understanding Mass Communication : A Liberal Arts Perspective
- The medium is the massage
- Its not news, its fark : how mass media tries to pass off crap as news
- Taking sides. Clashing views in mass media and society