VIEW (كتاب)
Communication theories : origins, methods, and uses in the mass media
CLASS_CODE | 302.23/ S E V |
AUTHOR | Werner J Severin James W Tankard JR |
TITLE | Communication theories : origins, methods, and uses in the mass media |
PUBLISHING | New York: longman, 2001 |
EDITION | 5th.ed |
PHYSC_DESC | 411ص |
COPIES | 1 |
SUBJECTS | |
المستخلص | |
OTHER_NAMES | |
CLASSC | العلوم الاجتماعية |
SERIAL_NO | 20269 |
ISBN | 0801333350 |
كتب ذات علاقة
- The medium is the massage
- Mass communications
- Communication : theories and applications
- Campaigning for hearts and minds : how emotional appeals in political ads work
- Understanding Mass Communication : A Liberal Arts Perspective
- The fuzzy and the techie : why the liberal arts will rule the digital world