VIEW (كتاب)
Praise for Brand Immortality
CLASS_CODE | |
AUTHOR | Hamish Pringle Peter Field |
TITLE | Praise for Brand Immortality |
PUBLISHING | : Kogan Page, 2008 |
EDITION | 1st.ed |
PHYSC_DESC | 337ص |
COPIES | 1 |
SUBJECTS | |
المستخلص | |
OTHER_NAMES | |
CLASSC | |
SERIAL_NO | 20077 |
ISBN | 978-0749449285 |
كتب ذات علاقة
- A First Look at Communication Theory
- الأحكام السلطانية والولايات الدينية
- AGENDA-BUILDING AND AGENDA-SETTING IN CORPORATE PROXY CONTESTS: EXPLORING INFLUENCE AMONG PUBLIC RELATIONS EFFORTS, FINANCIAL MEDIA COVERAGE AND INVESTOR OPINION
- Seven Models of Framing: Implications for Public Relations
- Agenda-Setting Theory: A Literature Review and Application to Public Relations
- The End of Framing as we Know it ... and the Future of Media Effects